Date lodged: 18 April 2018
To ask the Scottish Government what steps it is taking to make Scotland an inclusive and welcoming environment for tourists attending UEFA Euro 2020.
Answered by: Fiona Hyslop 25 April 2018
Our welcoming approach is supported by Scotland Is Now, our new collaboration with VisitScotland, Scottish Development International and Universities Scotland, which I was pleased to help launch recently. Scotland Is Now will build a unified brand to market Scotland internationally, encouraging people to live, work, study, visit and invest here.
The Scottish Government is always keen to welcome people to Scotland. As with all our major events, Euro 2020 provides an excellent opportunity to showcase our warm hospitality and inclusive outlook. Planning for the event will ensure that all of our visitors can enjoy both the sport and their time in Scotland in a safe and friendly environment.